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How can you meet modern demands with old telecom provisioning flows?

The question itself seems like a contradiction. Doesn’t it? And, of course, we strongly believe that old architectures will only take you so far.
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Alvatross
Published on
June 12, 2024
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This is simply because supporting new infrastructures and handling the sheer amount of data required by today’s internet usage feels like an odyssey. If we talk about internet connections in 2024, having a reliable and fast internet connection has never been more impactful and meaningful.

With 5.35 billion people using the internet, accounting for more than 65 % of the global population, the digital world continues to expand at an unprecedented rate. Over the past year alone, the number of internet users grew by 1.8 %, with 97 million new users coming online for the first time in 2023. This surge underscores the critical importance of robust telecom provisioning systems to meet the ever-growing demands of internet users worldwide.

Key points:

· Traditional systems can't keep up with modern demands, requiring robust telecom provisioning systems.
· Europe shows varied internet usage, from communication to education and civic engagement.
· European companies must prioritize enhanced communication, enabled by modern telecom provisioning infrastructures, to meet their customer demands.

User demands in Europe

Europe provides a clear example of the diverse and significant ways people utilize the internet. According to Eurostat, the internet serves as a vital communication tool, with 82% of EU users employing it for telephoning, video calls, or instant messaging in 2023. The Netherlands, Spain, and Denmark reported even higher rates of usage in these categories, reaching up to 98%, 94%, and 94% respectively. Conversely, Slovenia and Poland recorded thel owest rates at 73% and 72%.

The internet also plays a crucial role in education and personal development. In 2023, 31% of EU users engaged in online learning activities, with the highest participation in the Netherlands (57%) and Finland (55%). On the other end of the spectrum, Romania, Bulgaria, and Greece showed the lowest engagement in online learning.

Moreover, the internet fosters civic and political participation, with 18% of EU users expressing their opinions on these matters online. Malta led this category with 34%, followed by Hungary and Estonia at 30%. However, Cyprus saw the least engagement, with only 10% of users participating in online civic or political discussions.

How to meet European customer demands

According to the information gathered by Eurostat, we could agree that to stay competitive and meet the dynamic needs of their customers, companies could leverage on different marketing strategies related to their customer demands.

An example of this would be the following:

  • Enhanced Communication Services:

With 82% of EU users utilizing the internet for telephoning, videocalls, or instant messaging, it seems obvious to say that we need to ensure that telecom provisioning infrastructures can support high-quality and real-time communication services.

A modern, flexible architecture allows for the rapid deployment of features such as HD video calls and seamless instant messaging integration. It can adapt and scale to meet these demands within hours or days, while a monolithic architecture would struggle to implement these features quickly.

Use Case

Consider a CSP in Spain, where 94% of internet users engage in telephoning, video calls, or instant messaging. This CSP decides to launch a new service package tailored specifically for remote workers and online educators, who require stable and high-quality video conferencing capabilities.

With a traditional monolithic architecture, rolling out this new package could take months. Why? Due to extensive code rewrites, testing, and integration work, as well as numerous hard-coded processes, scattered configuration files and business logic throughout their telecom provisioning flows and entire infrastructure.

A rough estimation of the time required would be the following:

telecom provisioning

In contrast, a CSP with a modern containerized telecom provisioning infrastructure could develop, test, and deploy the new service package within days or weeks. This speed not only allows the company to quickly meet market demands but also provides a competitive edge, attracting a significant number of new customers and keeping their old ones engaged.

As a result, the CSP of this use case will eventually see a substantial increase in subscription rates, leading to a boost in revenue. Additionally, the quick deployment and high customer satisfaction lead to positive word-of-mouth and higher retention rates, further driving long-term profitability.

The relevance of strong telecom provisioning systems

According to all of this, it is clear that Communication Service Providers (CSPs) should prioritize developing a strong telecom provisioning system to meet the needs of modern internet users. However, many companies still rely on outdated monolithic architectures, which fail to deliver the speed and customization levels that customers demand.

This inadequacy can lead to a loss of competitiveness, as more modernized CSPs are already upgrading their telecom infrastructure to better serve their clients, preparing their telecom provisioning architectures for the present and future.

Top priorities for CSPs

To address these challenges and remain competitive, CSPs should focus on three following things:

  • Automation and Standardization: Automation and standardization are crucial for CSPs to become faster and more agile. By automating routine processes and standardizing operations, CSPs can reduce errors, lower costs, and accelerate service delivery.
  • End-to-End Vision: To avoid operational silos, CSPs need a unified solution that provides an end-to-end vision. This comprehensive approach ensures seamless integration and coordination across different departments and systems, enhancing overall efficiency and customer satisfaction.
  • Containerized Architecture: Adopting a containerized architecture allows CSPs to deploy and manage applications more efficiently. This modular approach enables scalability, flexibility, and quicker updates, ensuring that services remain relevant and up-to-date.

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If not now, then when?

In the fast-paced world of telecommunications, it's easy to get caught up in the day-to-day tasks and overlook the importance of building robust systems for the future.

However, "if you are too busy to build good systems, you'll always be too busy." While we understand that there are competing priorities on your company's roadmap and that infrastructure development can be a lengthy process, delaying necessary upgrades will only exacerbate the challenges you face.

Consider this: while you may be busy building old, monolithic advancements in your technology, you're inadvertently hindering your ability to focus on what truly matters – achieving seamless telecom provisioning services to deliver timely and meet the demands of modern consumers.

Embrace automation, standardization, an end-to-end vision, and containerized architectures to revolutionize your telecom provisioning systems. Don't wait until it's too late. Start building good systems today to ensure your success tomorrow.

The future of connectivity depends on it.
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